Wanda E-commerce launches trial run of O2O open platform
03.04.2015
Wanda E-commerce launched a trial run of its new O2O open platform and range of smart products on March 31.
The products were launched at the company's Ling Jiaohu Wanda Plaza, Han Show Theatre and Wanda Movie Park properties in Wuhan, as well as at its Tongzhou Wanda Plaza in Beijing. Users in each pilot city will be able to take advantage of Wanda E-commerce’s large member database, big data system, universal loyalty alliance, payment system, smart card and cloud computing platform to gain access to a range of O2O smart services such as smart parking, smart dining, smart movies, smart shopping, smart family, smart show and smart parks.
The products are expected to greatly enhance the overall consumer experience at at Wanda's developments across the China.